Private companies№ 12Prediction markets

Kalshi

A private US exchange for event contracts. Last priced at $40 billion; sports fees depend on court rulings.

Private companyUpdated 19 min readPedrum Shokouhi

Can be disrupted

This company is private. It has no public share price and you cannot buy it on an exchange. Valuations come from funding rounds and press reports and can be out of date. Reported to be preparing an IPO. Research, not investment advice.

Key facts

  • FoundersTarek Mansour (CEO) and Luana Lopes Lara (COO); CFTC-regulated exchange10
  • Latest round$1 billion Series G at $40 billion post-money, announced 29 Oct 20261
  • Previous round$22 billion (Series F, May 2026); $11 billion (Series E, Dec 2025)4
  • Revenue (company)Non-sports annualised revenue over $1 billion; total not disclosed1
  • Revenue (press-reported)Above $4 billion annualised in July 2026, a World Cup peak15
  • AccountsOver 30 million, company-reported1
  • Share of prediction-market volumeOver 75%, company-reported1
  • InstitutionsAbout 500 active in September; about 25% of volume excluding market makers1

The answer

  1. Kalshi is a private, CFTC-regulated exchange where people trade yes-or-no contracts on events, and most of its fees come from sports1416.
  2. The $40 billion Series G price, set in October 20261, is about 10x a World Cup peak revenue pace of $4 billion15, and assumes sports contracts stay legal in most states.
  3. My base value is about $20 billion, so the price looks high to me, but the range is wide, public data is thin and one court ruling could change it.

Six questions, one line each

Why does the business win?
It is the first and biggest US exchange for event contracts, with liquidity, brand and broker distribution1.
What is the moat?
Contestable: liquidity and a federal licence, but rivals hold the same licence and sports fees depend on a disputed legal view8.
What is the advantage?
Scale and first-mover status in regulated event trading, plus 30 million accounts1.
Who runs it?
Co-founders Tarek Mansour (CEO) and Luana Lopes Lara (COO), now both named in Utah criminal charges10.
What is the margin of safety?
None at $40 billion on my numbers: my base is about $20 billion and a 25% cut gives about $15 billion.
What is the price?
$40 billion post-money in the October 2026 Series G, about 10x the peak run-rate115.

What it does

Kalshi is a US exchange where people trade contracts on whether something happens. A contract pays $1 if the event happens and $0 if it does not. If a contract trades at 62 cents, the market is saying there is roughly a 62% chance. The events cover sports, politics, economic data, crypto prices, commodities and weather. Kalshi mostly matches buyers and sellers and charges a fee, though it also runs an in-house market-making arm14.

Kalshi is regulated by the CFTC (the Commodity Futures Trading Commission, the federal derivatives regulator) as a designated contract market. That status is the core of the business and also the core of its legal fight. Kalshi says its contracts are federally regulated swaps, so only the CFTC can police them. Several states say the sports contracts are plain gambling and need a state licence8.

This page covers a company that is not publicly traded. Kalshi has no listing, no ticker and no filed prospectus that I could find. Its own numbers come from press releases and anonymous-source reporting, not audited accounts. I could not find any audited or filed financial statements.

The company has widened what it calls itself. In its October announcement it describes the goal as building the next-generation financial exchange. Kalshi launched perpetual futures in late May, its first product that is not a prediction market2. A perpetual future is a contract that tracks a price with no expiry date. The company also lists new products it plans to add: indices, single-stock perpetual futures and markets on the price of computing power1.

Some scale figures, all company-reported. Kalshi says it has over 30 million accounts, and about 500 institutional entities were active in September1. Annualised trading volume was $178 billion in the May announcement, up from $52 billion six months before4. By October the company said annualised volume exceeded $1 trillion1. Those two figures are hard to square with third-party tallies, which I cover below under the numbers.

How it makes money

Kalshi earns mainly from trading fees. The taker fee (charged to the side that takes an existing order) is, per contract, 7% times the price times one minus the price, rounded up to the next cent. At a 50 cent price that is about 1.75 cents on a $1 contract. Some markets also charge makers about a quarter of that14. Fees are highest near 50-50 outcomes and shrink towards zero near certainty.

Kalshi also earns interest on customer cash held at clearing banks. It pays users up to 4.05% on idle cash and keeps part of the spread, but the net amount is not disclosed14. Deposits by debit card carry a 2% processing fee14. These are minor next to trading fees on the evidence I have.

The best-documented year is 2025. One analysis puts 2025 fee revenue at $263.5 million on $22.88 billion of volume, a take rate of just under 1.2%, with sports contracts about 89% of fees14. That is an outside estimate, not a company figure. Sacra, a research firm, estimates a blended take rate of about 1.2% in 2026 against about 0.67% for Polymarket13.

Growth in 2026 was steep. Kalshi said in May that annualised revenue exceeded $1.5 billion3. The Information reported that World Cup trading lifted the pace above $4 billion a year in July, double the rate two months earlier1516. Sacra independently estimated $3.5 billion annualised in June13. These are annualised figures: a hot month multiplied by twelve. The World Cup ended in July, so the July pace is likely a peak, not a steady state. That is my reading, not a reported fact.

In October the company gave a different figure: non-sports markets alone run at over $1 billion annualised, per the company via the Wall Street Journal3. It also said commodities generated over $100 million of annualised fees in three months, and international retail is approaching $100 million of annualised fees about a year after launch in more than 140 countries1. It did not give total revenue.

My fee estimate is a cross-check, not a forecast. Sacra’s June figure of $3.5 billion annualised is $292 million a month. Against roughly $30 billion of June volume in the same Sacra note, that is about 1%13. This is consistent with a take rate near 1.2% on fee-paying volume, because some June volume was zero-fee perpetual futures13. Utah’s own estimate of Kalshi fees from Utah accounts is $30.5 million to $61.1 million, on a stated share of 1.1% of wagers11. Dividing by 1.1% implies national fees of roughly $2.8 billion to $5.6 billion, a wide range that brackets the press figures. This is my arithmetic on a state’s litigation estimate, so treat it as loose.

Revenue and fee evidence, by type of source

MetricValueSource
2025 fee revenue (outside estimate)$263.5 million, about 1.2% take rate14
Annualised revenue, May 2026 (company)Above $1.5 billion3
Annualised revenue, June 2026 (Sacra estimate)About $3.5 billion13
Annualised revenue, July 2026 (press-reported, The Information)Above $4 billion15
Non-sports annualised revenue, Oct 2026 (company)Over $1 billion3
Sports share of volume (press-reported)Over 80%16
June 2026 operating expenses (press-reported)$300 million, mostly marketing15
Utah estimate of fees from Utah accounts (state claim)$30.5 million to $61.1 million11

The market and the competition

Kalshi says it holds over 75% of prediction-market trading volume1. In May it said over 90% of US activity4. A Sequoia comment cited by The Information said 95% of the US market16. The numbers differ because of the measure used and the date, and all are company or investor claims. One third-party tracker showed Kalshi at 92.9% of combined volume with Polymarket’s global exchange in a September week12.

Polymarket is the main rival. It is reportedly in talks to raise about $1 billion at a valuation above $20 billion, after a $15 billion round in April, per press reports1519. The Information put Polymarket’s annualised revenue at $1.1 billion for the same period as Kalshi’s $4 billion16. These are anonymous-source figures.

Distribution partners are also competitors. Robinhood routes event contracts to Kalshi and has built its own exchange, Rothera, a joint venture with Susquehanna that reached over $100 million in annualised revenue in its first full quarter17. Robinhood made up 17.5% of Kalshi’s second-quarter volume, down from nearly half a year earlier, per The Information15. Sacra says Robinhood has begun routing some World Cup contracts away from Kalshi13. Robinhood’s own event-contract revenue was $173 million in the third quarter, from a record 16.4 billion contracts17.

Coinbase reportedly reached about $100 million of annualised prediction-market revenue within two months of launching event contracts19. Sportsbooks such as DraftKings and Flutter are moving in as well. DraftKings and Flutter had market values of about $12.5 billion and $17 billion in June, per Bernstein19, well under Kalshi’s $40 billion.

The traditional sportsbooks are also the state-licensed alternative. They pay state gambling taxes and use age limits of 21 in most places, while Kalshi reportedly lets users start at 189. That cost gap is the reason states push back, and it is also Kalshi’s cost edge if it holds.

The moat and how it could be disrupted

Kalshi’s advantages are real but each has a weak spot. The first is liquidity: more buyers and sellers mean tighter prices, which attract more traders. That is a network effect, but it is shallow. Trading firms such as Susquehanna, named as Kalshi market makers in the Utah suit11, and Hudson River Trading, an investor in this round1, are tied to its liquidity. Market makers can move to a rival exchange if the economics are better. Rothera is an example of a large distributor and a market maker building their own venue17.

The second is regulation. Kalshi holds a CFTC licence and has spent years in court defending it. A licence is hard to copy quickly. But the same licence has not stopped states, and Robinhood’s Rothera now has its own federally regulated exchange17.

The third is distribution and brand. Over 30 million accounts and a long partner list, including Interactive Brokers, Stripe, PayPal and Nasdaq, give reach1. But marketing is costly: June operating expenses were reported at $300 million, mostly marketing15. Spend that high suggests customers can be bought, not that they are locked in.

Switching costs for a retail trader are low. Money moves in and out by bank transfer or card, and a trader can hold accounts on several venues. For institutions, integration and clearing relationships add some stickiness, and the company says institutions were 25% of volume excluding market makers1.

What most likely breaks the moat is the legal result. If the Supreme Court sides with states, Kalshi’s sports business, the dominant source of fees, could be limited to states that allow it. If it sides with Kalshi, rivals with the same CFTC licence can copy the product, and fees may fall as competition grows. I rate the moat contestable: the advantages are real now, but a challenger with a licence, a customer base and a market maker already exists.

Can be disrupted

Real liquidity and licence advantages, but rivals hold the same licence and the legal basis for sports fees is under attack.

Where the advantage comes from

  • Liquidity and brand: over 30 million accounts and a lead in volume share1
  • First-mover CFTC status and years of litigation experience6
  • Institutional and broker integrations (Interactive Brokers, Stripe, PayPal, Nasdaq)1
  • Scale in marketing spend and exchange infrastructure15

How it could be disrupted

  • Supreme Court or further circuits hold sports contracts are state-regulated gambling820
  • Distribution partners route volume to their own CFTC-licensed venues, as Robinhood has1715
  • Market makers move liquidity to rivals if the economics are better
  • Fee competition once rivals offer the same contracts
  • Criminal and civil enforcement by states cuts off banking, payments or app-store access1011

Scale: very hard to disrupt, strong moat, can be disrupted, thin moat. Rated for the company as it is today.

The numbers we can see

Volume is where the numbers disagree most, and the reason is that ’volume’ means different things. A contract that pays $1 is counted at $1 of face value by some trackers, but the cash that changes hands is the price paid, often 30 to 70 cents. One tracker showed $15.27 billion of displayed contract volume in the week of 14 to 20 September, but only $3.53 billion at execution prices, across 85.26 million trades12. Kalshi had its first $3 billion day on 20 September on the displayed measure12.

The company’s own $1 trillion annualised figure1 sits on yet another basis. It includes perpetual futures, which Kalshi says traded $83 billion since launch1, and probably institutional and crypto volume. DefiLlama showed roughly $15.8 billion over 30 days3. I cannot reconcile these from public data. For a fee business what matters is fee-paying volume, and Kalshi does not publish it.

Sports are the earner. About 21% of one September week’s displayed volume was sports12, but press reports say sports are over 80% of volume16 and about 89% of 2025 fees14. A likely reason is that perpetual futures and crypto contracts inflate the face-value total but pay little or no fee: Sacra says perpetual futures in June charged zero fees13. This is my reading of the figures, not something the sources state outright.

Kalshi’s spending is heavy. June operating expenses were reported at $300 million, or $3.6 billion a year if sustained15. Against $3.5 billion to $4 billion of annualised revenue, that puts the company near break-even at the peak of the World Cup. No source gives profit or margin. I cannot tell whether Kalshi makes money after tax.

Funding: Series G brought in $1 billion at $40 billion post-money1. Earlier rounds: $11 billion in December 20255, $22 billion in May 20264. I did not find a primary total for money raised to date.

Volume figures that cannot all be right on the same basis

MeasureFigureSource
Annualised volume, May 2026 (company)$178 billion, up from $52 billion in six months4
Annualised volume, Oct 2026 (company)Over $1 trillion1
Week of 14 to 20 Sep, displayed contract volume (tracker)$15.27 billion12
Same week at execution prices (tracker)$3.53 billion, 85.26 million trades12
30-day volume, late Oct (DefiLlama via Cointelegraph)About $15.8 billion3
June 2026 total volume (Sacra)About $30 billion13

Kalshi annualised revenue run-rate (mixed sources: estimates, company, press)

US$ billions 3131415

0.65Nov 2025 (est.)1.5May 2026 (company)3.5Jun 2026 (Sacra est.)4Jul 2026 (press)

Who runs it and who owns it

Tarek Mansour is chief executive and Luana Lopes Lara is chief operating officer. Both co-founded the company and both are named in the Utah criminal charges10. I did not find reliable figures for headcount or founder ownership, and I cannot say how much of the company the founders hold.

Investors are a mix of venture funds, crossover funds and trading firms. Series G was co-led by Wellington Management and Sequoia Capital, with Baillie Gifford, Stripes, Andreessen Horowitz, Coatue, Layer Global, Morgan Stanley Investment Management, Sequoia Global Equities, CapitalG, Hudson River Trading and Balyasny Asset Management1. Series F was led by Coatue4. Series E was led by Paradigm5. CNBC puts the October 2025 valuation at $5 billion, so the price has risen eightfold in about a year2.

CNBC discloses a commercial relationship with Kalshi, including a minority investment2. I note it because CNBC is one of my sources.

Two things I cannot judge: how the board and the founders balance a growth push against legal risk, and how the preferred shares are structured. A late-stage round of this size often carries liquidation preferences, which can matter a lot to what common holders could receive in a downturn. That is general knowledge, not something the sources say about Kalshi.

Valuation: is the last price supported?

Equity value in US$ billions. Not a share price: a private company has none. Latest mark: primary round, post-money (Series G).

What the last valuation assumes

At $40 billion, my model needs 2030 net fee revenue of about $8.7 billion to $12.6 billion, depending on whether it earns a 20x to 25x multiple on a 30% to 35% net margin. That is about four to six times my 2026 estimate of $2.2 billion, with the sports business still legal in most of the country. The price is also about 10x the World Cup peak run-rate, which is not a normal year.

Bear, base and bull

CaseEquity value
Bear$3B
Base$20B
Bull$65B
Margin-of-safety value$15B
Last valuation (Oct 2026)$40B
  • Bear. Sports contracts are restricted in many states after Supreme Court or circuit losses. 2030 revenue $1.5 billion, net margin 15%, 15x earnings, 15% discount rate for four years, 10% dilution, plus $1 billion of fresh Series G cash1. Result about $2.7 billion, shown as 3.
  • Base. 2026 revenue about $2.2 billion on my estimate, below the July peak15. Fees grow to $5 billion in 2030 from non-sports, institutions, international and a partial sports position. Net margin 30% after marketing normalises, 25x earnings, 15% discount rate, 10% dilution, plus $1 billion cash. Result about $20.3 billion, shown as 20.
  • Bull. Federal preemption wins and Kalshi holds share. 2030 revenue $12 billion, net margin 38%, 28x earnings, 15% discount rate, 12% dilution, plus $1 billion cash. Result about $65 billion.

Comparables used

CompanyMetricValueSource
RobinhoodMarket value / annualised Q3 revenue ($1.42 billion x 4), using about $85 billion cap cited by The Informationabout 15x18
RobinhoodMarket value / annualised Q3 net income ($476 million x 4)about 45x18
Kalshi at $40BValue / July 2026 press-reported run-rate ($4 billion)10x (11x on Sacra's $3.5 billion)15
DraftKings and FlutterMarket capitalisation (June 2026, Bernstein)$12.5 billion and $17 billion19

Where I come down

The latest valuation is above my base value of about $20 billion, roughly twice it, and between my base and bull cases. To justify $40 billion you would have to believe three things together: courts or Congress let sports contracts run nationally, Kalshi keeps most of the market against Polymarket, Rothera and others, and margins reach 30% or better once marketing settles. The market may be right even if this looks high. Kalshi grew from about $0.65 billion of run-rate in late 2025 to above $4 billion in mid-20261415, the investors include large crossover and institutional funds1, and the company says its non-sports business already runs at over $1 billion1. Listed trading platforms have been given high multiples, with Robinhood at about 45x annualised earnings on my arithmetic18. My base case uses 25x. If Kalshi earned a Robinhood-like multiple, the base value would be near $36 billion. I treat my number as one view with a wide range, not a forecast.

What I cannot judge

Public data is thin. There are no audited accounts, no profit figure, no fee-paying volume and no share count. Revenue figures are annualised, from different sources, and the July figure was a peak. I cannot tell whether Kalshi is profitable, how much cash it holds, or what liquidation preferences exist. I did not verify the status of every state case or the outcome of the New Jersey petition. A single legal ruling could move the value by more than any model input.

The IPO

Reported to be preparing an IPO. CEO Tarek Mansour said in June that Kalshi was considering going public but not before 20272. The Information reported informal talks with investment banks15. No exchange, ticker, banks or size are public, and I found no filing. Press has called Series G the last private round before an IPO, but Mansour declined to confirm timing, per a New York Times report I saw only in a search summary.

What to watch

  • A confidential or public filing with the SEC
  • The Supreme Court’s decision on New Jersey’s petition20
  • Resolution of the Utah civil and criminal cases1011
  • Audited financials or profit disclosure
  • Third-party volume tracked on a fee-paying basis, not face value12
  • Whether Robinhood and other distributors keep routing volume to Kalshi17

What could go wrong

Legal loss. If the Supreme Court or more circuits rule that sports contracts are state-regulated gambling, Kalshi may have to get state licences or exit states. Licences bring taxes, age limits and caps on promotions. Sports are the bulk of fees1416. A ruling against it is the most likely way the business is destroyed or cut sharply.

Personal and criminal exposure. The Utah charges name the founders10. A conviction is far from certain, but even the charges can stop banks, payment partners and licensing authorities from working with the company. Other states could copy the approach.

Concentration and seasonality. The July peak was set by a once-in-four-years tournament15. Fee revenue follows sports calendars and election cycles. Midterm elections ahead are a tailwind that then ends. I model a lower base year than the peak for this reason.

Competition on fees. Robinhood’s Rothera and Polymarket are rivals1715. If distribution partners keep moving volume to their own venues, Kalshi loses both volume and its main source of retail traffic. Robinhood’s share of Kalshi volume already fell from nearly half to 17.5%15.

Cost. Marketing was most of $300 million in monthly operating costs in June15. If growth slows, that spend becomes the swing factor between profit and loss.

Credibility of the metrics. The $1 trillion annualised volume and 75% share are company claims on bases that do not match third-party trackers112. A buyer relying on them could be misled.

What has to go right together. For a $40 billion price to hold up by my numbers, several things must hold at once. My illustrative odds, which are judgement and not data: sports stay broadly available nationwide, 35%; Kalshi keeps a leading share against rivals with their own venues, 60%; margins reach 30% or more as marketing normalises, 60%; no punitive tax or enforcement shock, 70%. Multiplied, that is about 9%. These inputs overlap, so the true figure is not a simple product, but it shows how much has to line up.

The next best alternative for the same dollar. A listed rival with the same exposure and public accounts, such as Robinhood, trades on reported earnings and has a price anyone can check18. Private Kalshi stock offers no such disclosure. This is a comparison of information quality, not a recommendation.

Sources

  1. 1Kalshi News: Kalshi raises $1 billion at a $40 billion valuation (Series G announcement) (opens in a new tab)Primary2026-10-29 · Accessed 6 Nov 2026↑
  2. 2CNBC: Kalshi valuation jumps to $40 billion in latest funding round (opens in a new tab)News2026-10-29 · Accessed 6 Nov 2026↑
  3. 3Cointelegraph: Kalshi closes $1B funding round at $40B valuation as non-sports revenue run rate tops $1B (opens in a new tab)News2026-10-29 · Accessed 6 Nov 2026↑
  4. 4Kalshi News: Kalshi raises $1 billion at a $22 billion valuation (Series F announcement) (opens in a new tab)Primary2026-05-07 · Accessed 6 Nov 2026↑
  5. 5Kalshi News: Kalshi reaches $11 billion valuation (Series E announcement) (opens in a new tab)Primary2025-12-02 · Accessed 6 Nov 2026↑
  6. 6CFTC press release 9315-26: CFTC sues Utah to block state enforcement against prediction markets (opens in a new tab)Primary2026-10-27 · Accessed 6 Nov 2026↑
  7. 7Utah Attorney General: Utah defeats Kalshi in federal court (opens in a new tab)Primary2026-08 · Accessed 6 Nov 2026↑
  8. 8CNBC: Appeals court rules that states can regulate sports prediction markets (opens in a new tab)News2026-09-25 · Accessed 6 Nov 2026↑
  9. 9CoinDesk: Another appeals court rules against Kalshi, says sports contracts are subject to state regulations (opens in a new tab)News2026-09-25 · Accessed 6 Nov 2026↑
  10. 10Startup Fortune: Utah files criminal charges against Kalshi and its two co-founders (opens in a new tab)News2026-11-01 · Accessed 6 Nov 2026↑
  11. 11Deseret News: Utah sues Kalshi over prediction market sports betting (opens in a new tab)News2026-10-20 · Accessed 6 Nov 2026↑
  12. 12DeFi Rate: Kalshi volume sets 2026 high at $15.27B with first $3 billion day (opens in a new tab)Data2026-09 · Accessed 6 Nov 2026↑
  13. 13Sacra: Kalshi at $3.5B/year (opens in a new tab)Data2026-06-29 · Accessed 6 Nov 2026↑
  14. 14Revenue Memo: How Kalshi makes money (opens in a new tab)Data2026 · Accessed 6 Nov 2026↑
  15. 15Dealroom (summarising The Information): Kalshi eyes $40B valuation as revenue doubles to $4B annualized (opens in a new tab)News2026-08-12 · Accessed 6 Nov 2026↑
  16. 16CoinDesk: Kalshi in talks with Sequoia, Wellington for $750 million at $40 billion valuation (opens in a new tab)News2026-08-13 · Accessed 6 Nov 2026↑
  17. 17Unchained: Robinhood logs a record 16.4 billion event contracts (opens in a new tab)News2026-10-28 · Accessed 6 Nov 2026↑
  18. 18Decrypt: Robinhood misses Q3 earnings as crypto revenue rises and prediction market bets grow (opens in a new tab)News2026-10-28 · Accessed 6 Nov 2026↑
  19. 19The Block: Bernstein says prediction-market infrastructure rush could spark wave of M&A (opens in a new tab)News2026-06-29 · Accessed 6 Nov 2026↑
  20. 20Covers: New Jersey seeks Supreme Court review of sports prediction market case (opens in a new tab)News2026-09-02 · Accessed 6 Nov 2026↑

Research, not investment advice. Private company: figures are from funding rounds, filings and press reports as of 2026-11-06.

Legal information and disclosures

These are my own views as of the update shown on this page. They can change without notice, and I have no duty to update them. Past performance does not indicate future results, and any investment can lose money.

This is for education only. It is not investment, legal, tax or accounting advice, and it is not an offer to sell or a solicitation to buy any security in any jurisdiction. It does not consider your goals or circumstances. Shares in private companies are generally not available to the public.

Figures from company filings and other third parties are believed to be reliable, but I have not independently verified them and cannot guarantee them. Valuations of private companies are reported by the press or set by funding rounds and may not reflect what shares would sell for. Bear, base and bull values, and anything marked as an estimate, are my own and rest on assumptions that may prove wrong.

Please do not copy or republish this material without my written consent.